The continent hides countless smaller seaside towns that boast the same beauty, a relaxed pace, and authentic local charm without the tourist crush.
When travelers dream of Europe’s coasts, images of Santorini, Amalfi, or the French Riviera often come to mind. While these destinations are stunning, they’re also crowded and pricey.
However, these underrated coastal towns in Europe you’re about to discover are where you’ll find real European coastal life at its best.
Rovinj, Croatia
Rovinj may sit on the increasingly popular Istrian Peninsula, but it has managed to retain its fishing-village character. The old town’s pastel houses spill down to the water, and locals gather at harborside cafés in the evenings.
The coastline is dotted with rocky coves perfect for swimming, and just offshore, small islands offer day-trip escapes. Seafood is the star here, with family-run restaurants serving grilled sardines and black risotto. Unlike Dubrovnik, Rovinj feels calm, inviting you to slow down and savor the Adriatic.
Explore Coastal Foodie Road Trips Worth Taking for more destinations inspiration.
Camogli, Italy
While the Amalfi Coast draws the spotlight, Liguria’s Camogli is a quieter treasure. Known for its colorful seafront houses and pebble beach, it boasts an intimate charm often lacking in better-known Italian resorts. The town is famous for its fried seafood cones and fresh fish served street-style. Its proximity to Portofino makes it easy to combine glamour with authenticity.
Visitors can stroll seaside promenades, hike the nearby trails, or relax as locals do: sipping espresso while the Mediterranean sparkles in the background.
Setúbal, Portugal
Just 30 miles south of Lisbon lies Setúbal, a town that Portuguese families love but international visitors often overlook. Here, the Troia Peninsula offers miles of quiet beaches, while the Serra da Arrábida Natural Park brings dramatic cliffs and hiking trails with sea views.
Dolphins are frequently spotted in the estuary, and seafood lovers will appreciate Setúbal’s reputation for fresh grilled sardines and cuttlefish. It’s a coastal destination where you can pair relaxation with authentic Portuguese culture.
If you love Greece but want to skip the crowds, see Greek Island Hopping Without the Crowds.
Piran, Slovenia
Piran is a medieval town perched on Slovenia’s short Adriatic coast, and it feels like stepping back in time. Venetian architecture dominates the narrow streets, and Tartini Square serves as a vibrant hub, framed by historic buildings.
The small harbor is lined with fishing boats, while seaside cafés invite you to linger over fresh seafood and local wines. Though compact, Piran combines history, charm, and coastline, making it one of Europe’s most delightful yet underrated seaside escapes.
Dinard, France
Most travelers heading to France’s beaches think of Nice or Cannes, but Brittany’s Dinard delivers an entirely different vibe. Once a 19th-century resort town for wealthy Parisians and British elites, it remains stylish but far less crowded.
Its golden sandy beaches stretch along rugged cliffs, and the tides create dramatic scenery. Locals love the coastal walking paths, where you can watch the Atlantic roll in while enjoying views of Belle Époque villas. Dinard is also a gateway to exploring Brittany’s seafood-heavy cuisine.
Check out Ultimate Guide to the French Riviera on a Budget for insider savings and hidden gems.
Almuñécar, Spain
Nestled on Spain’s Costa Tropical, Almuñécar remains overshadowed by the Costa del Sol. This town mixes Andalusian heritage with stunning beaches and subtropical gardens. Visitors can explore the historic San Miguel Castle, stroll through the bustling old quarter, or relax on the Playa San Cristóbal.
Thanks to its microclimate, the town grows tropical fruits such as mangos and avocados, lending its cuisine a unique flair. While Marbella and Málaga buzz with crowds, Almuñécar offers a laid-back alternative full of authenticity.
Kotor, Montenegro
Although Montenegro’s Bay of Kotor has grown in popularity, the town of Kotor itself still feels like a hidden corner of Europe compared to major Mediterranean hubs. Enclosed by medieval walls and backed by dramatic mountains, it’s a UNESCO World Heritage Site that feels both intimate and spectacular.
Beyond wandering the cobbled alleys, you can kayak along the bay, climb fortress steps for panoramic views, or dine on local specialties like grilled squid. Kotor is a coastal town where history and nature intertwine.
The Takeaway
Europe’s underrated coastal towns are proof that you don’t need to chase the crowds to find postcard-perfect beauty. From Croatia to Portugal and beyond, these hidden gems deliver local charm, seaside calm, and unforgettable views without the stress or price tag of Europe’s busiest beaches.
